Story on demand | Rita Casalini, Ferrovie dello Stato Italiane

The beginning of the health crisis made us reconsider the things around us and forced us to look at them differently, and question things we previously took for granted. In this frame, Ferrovie dello Stato Italiane's commitment acts on two parallel fronts. On one hand, the identification of solutions of immediate application, more or less innovative solutions that allow us to meet the contingent needs. On the other hand, the achievement of long-term objectives, a more ambitious and challenging issue, to identify strategic projects that will allow us to build a new future, with strategic visions different from those previously imagined. Today more than ever, innovation is crucial. Rethink! is promoted by POLI.design – Politecnico di Milano and the Service Innovation Academy.  Main Sponsor of Rethink! is PwC Italy. rethinkfestival.it