Event 2022

Dreamful Vacation

The Factory is the name chosen by 3DD Factory for the location located in Via Pastrengo 5 during the Design Week. The creative agency, founded by Dylan Campardo and Diego Rapuzzi, which gets its values from the place of Andy Warhol's artistic contamination of the 60s will host, during the stay, a collaboration with Cristina Vitan, a contemporary artist active in the context of bodypainting. The space will host the interaction between tangible reality and digital reality thanks to a phygital experience that will become subsequently, in collaboration with Jacopo Menconi, a figure engaged in the digitization scope for the artist Cristina Vitan, an NFT available on the main on line art’s digital platforms. The experience, as well as the event, identified with the name of Dreamful Vacation, they are literally a dreamy vacation. A projected place of fun e relaxation, away from prejudice and criticism, where free individual expression is not compromised but enhanced by provocative staging that lads towards a pragmatic reflection of the female nude and on the theme of Topless. The protagonists of the real and digital space will be the Smoothie Lounge Chair, an armchair with shapely and soft features designed by Diego Rapuzzi for 3DD Atelier, surrounded and enriched by Cristina Vitan’s provocative works. A partnership that will clash in the ready-made performative event of the artist where Smoothie will become to all effects an artwork. It will be sold at auction and its proceeds donated to associations active in the protection of women in society.

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