At the JVstore, JVcircle comes to life as an installation composed of three welcoming circular structures, complementing the installation presented at the fair stand and becoming guiding satellites for a journey into the world of wallcoverings. The installation invites visitors to pause, observe, imagine, and rethink the decoration of interior walls. Inside, guests can discover Jannelli&Volpi’s design journey, exploring new collections, brand values, and the creative vision that has defined the company for years and continues to look toward the future.

JVcircle encloses a legacy of expertise and heritage. Conceived as a space that embraces both heart and mind, it invites guests on a continuous journey into the brand’s future. The circle becomes a synthesis of the Jannelli&Volpi world, where each segment offers a new source of inspiration and storytelling.

The main protagonists are the new wallpaper collections: Precious Fibers 4 by Armani/Casa and Jannelli&Volpi, Missoni Wallcoverings 06, JV 106 Amazzonia, JV 604 Penelope, and AltaGamma Zen. Inside JVcircle, the collections unfold through a narrative journey that reveals their origins, inspirations, and ideas guiding each project as it evolves into a product launched toward the future.