10 Years of Open-Air Motor Show
MONDAY 20 APRIL
On the occasion of the Milano Design Week, the agency Red Travel will present, during a press conference at 9:30 am, the 2026 editions of its major automotive events: the MIMO Milano Monza Motor Show, which will take place from June 26 to 28 at the Autodromo Nazionale Monza, and the Salone Auto Torino, from September 11 to 13 in the city center of Turin.
At the same time, the exhibition “10 Years of Open-Air Motor Shows” will be inaugurated: an immersive exhibition celebrating, throughout the week, the 70 automobile manufacturers that have been protagonists of 10 years of open-air motor shows. This format has brought the public closer to motor shows by placing them in unique settings, told through a panoramic video wall and an exhibition featuring 10 iconic cars.
Following this, at 10:30 am, the Focus on the Electric Car Market worldwide, in Europe and in Italy will take place, presented by Red Travel for TADA – Turin Automotive Design Awards.
Program
Presentation - Press conference presenting the 2026 editions of the MIMO Milano Monza Motor Show and the Salone Auto Torino
Pre-registration required
Link →
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars
Conference - Focus on the Electric Car Market Worldwide, in Europe and in Italy by Red Travel for TADA
Pre-registration required
Link →
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars
Exhibition - Exhibition “10 Years of Open-Air Motor Shows”: panoramic video wall and display of 10 iconic cars





































