On the occasion of Brera Design Week 2025, Valcucine intertwines innovative disciplines to create an active dialogue between cultures and expertise, smart homes, and kitchen environments, exploring new possibilities for future living.

Valcucine renews its participation in Milan Design Week, continuing the path started last year. The focus returns to Scenarios, which expand and enrich themselves with new perspectives. The cultural and architectural connections of Architectural Scenarios 2024 evolve, intertwining with the world of design, art and emerging technologies, from smart home to artificial intelligence, to new forms of digital communication.

With the concept Connected Scenarios, the Valcucine showroom in Milan Brera transforms into a hub of reflection and dialogue. Architects, designers and innovators from various sectors, along with partner brands e15, Nice and Rakumba, explore the value of connections in contemporary design, relating materials, shapes and ideas.

The experience unfolds through three complementary dimensions: a Speakers’ Corner dedicated to interviews with industry leaders, the presentation of the innovative V-Motion 2.0 technology and the new Archigraphica collection, where wood becomes a narrative element.

Speakers’ Corner: inspirations and visions

A dynamic format of public interviews where designers, architects and innovators explore the theme of Fuorisalone 2025, Connected Worlds. A collective dialogue intertwining creativity, design, technology and sustainability to imagine new living scenarios.

At Speakers’ Corner, Valcucine reaffirms its role as a cultural driver in design, stimulating reflection on how the integration of physical and digital worlds, intercultural dialogue and sustainability are redefining the way we live and interact with space.

The interview program features prominent figures from various fields – architecture, art, technology, artificial intelligence and influencer marketing – to broaden perspectives and stimulate new connections.

Among the key participants in Speakers’ Corner: Nicola Ricciardi, director of miart; Alessandro Mininno, founder of Flatmates; Silvia Badalotti, prompt designer; Luca Molinari, architect, critic and curator; Lyndon Neri, co-founder of Neri&Hu Design and Research Office; Judith van Vliet, color designer; Studio Truly Truly; Stefano Schiavo, founder of Sharazad.

Discover the full program: https://www.valcucine.com/en/speakers-corner-program/

V-Motion 2.0: the evolution of the kitchen experience

A pioneer in ergonomics and innovation, Valcucine continues its research into the interactions between humans and space with V-Motion 2.0, developed in collaboration with Nice, a leader in Home Management Solutions.

This technology introduces new modes of interaction with the kitchen, including voice command and the app, for a more ergonomic, fluid and connected environment. An evolution that goes beyond automation to create perfect harmony between innovation and well-being.

V-Motion 2.0 reflects the shared vision between Valcucine and Nice: both companies are part of BeNice Holding, a group that promotes innovation to improve the quality of life through solutions that integrate comfort, sustainability and technological research.

During Fuorisalone, visitors will have the opportunity to test this new technology live, immersing themselves in an experience where luxury meets advanced home automation.

Archigraphica: the soul of wood

The Archigraphica collection introduces a new aesthetic for Valcucine kitchens, where the warmth of wood combines with an iconic graphic sign, evoking the perspective drawing of a building. A visual language that enhances compositional freedom and opens new design possibilities, blending craftsmanship and innovation.

Valcucine is Content Partner of Brera Design Week 2025.

Connected Scenarios is created in partnership with e15, Nice, and Rakumba.

Supporting the initiative is Barone Pizzini, as a technical sponsor: an excellence in the Italian wine industry, contributing to enhancing the experience offered by Valcucine during Design Week.