CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
For Milan Design Week 2025, Kérastase, with Gloss Absolu, presents an iconic installation celebrating the connection between beauty, innovation, and sustainability. A contemporary greenhouse, constructed with recycled steel and metals, becomes the vibrant heart of a week filled with events, talks, and immersive performances, where design meets beauty and glow becomes a true expression of creativity.
Located at Biblioteca degli Alberi Milano in Porta Nuova and brought to life by the LiveZone agency, the project features the extraordinary installation “La Vie en Gloss,” an artistic piece animated through augmented reality. Using a digital filter, the floral set design transforms into an immersive spectacle of lights and colors, blending the physical and virtual worlds. It’s a journey where beauty meets design, surrounded by music, sophisticated scents, exclusive accessories, and iconic elements.
Sito Web: https://www.kerastase.it/
Program
of the event
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Photos
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CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Sizhu Li -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Sizhu Li -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Wenwen Liu -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
alessia lievore -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
alessia lievore -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
alessia lievore -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
alessia lievore -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
alessia lievore -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Leonardo Rozzi -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Leonardo Rozzi -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Leonardo Rozzi -
CONNECTED BY DESIGN, INSPIRED BY BEAUTY – La Vie En Gloss
Leonardo Rozzi
