At Milan Design Week 2026, Rimadesio presents BECOMING at Palazzo Isimbardi, which becomes the fulcrum of the experience.
For the first time, the company opens to the public a structured celebratory project, offering a space for meeting and sharing.

Conceived and created by Juma, responsible for Rimadesio’s image and communication for thirty years, the project reflects the ability to translate the company’s values into visual and narrative form, from historical memory to future vision.In the cloister of Palazzo Isimbardi, the installation Aedes Memoriae specially created by Encor Studio takes shape. The Swiss artists and Rimadesio share a research path focused on the themes of light and transparency.

A work that invites reflection on space, time, and becoming, interpreting glass as a living material in transformation.
At the end of Milan Design Week, the installation will continue its journey through a dedicated narrative in Rimadesio flagship and monobrand stores around the world, before arriving at the new Rimadesio Campus in Giussano, where it will be relocated as a symbol of the 70th anniversary.

The Sala Affreschi, a connecting space between the internal courtyard and the large garden of the Palazzo, is transformed into the R-Paradigm, an immersive room dedicated to telling the story of Rimadesio’s evolution in all its dimensions: from the collection to technological innovations in production, from the development of the brand’s international presence to the architectural project of the new headquarters.
An original and visually engaging narrative experience unfolds through images, videos, and sound content, accompanying the public along a journey that conveys the complexity and coherence of Rimadesio’s identity.