Design week-end is a format that harks back to design weeks but eschews large metropolises in favour of villages and small towns where local identity, history, landscape and the cultural context create the perfect setting for a new way of communicating and sharing.
Over a weekend, companies, designers and communication managers are the protagonists of exhibitions, conferences and installations. Selected from the most important brands and figures on the Italian and international scene, they attract an audience of both insiders and people of a certain standing, interested in culture, beauty and discovery.