The Cracking Art x Coccinelle project features the new Coccinelle Rabbit Bag, which is more than just a cute rabbit-shaped purse - it is a genuine prêt-à-porter work of art celebrating the colourful creativity and the shared sense of responsibility that links the two brands.

The rabbit, always considered as a symbol of new beginnings, serves as Coccinelle's key to join the world of design. One of Cracking Art's most distinctive subjects has been reimagined into a minaudière that transcends the boundaries of traditional leather craftsmanship. By incorporating organic shapes that are more than just functional, it seamlessly merges the worlds of fashion and art.

The material used to craft the new and exclusive miniature bags comes from the pulverisation of artworks that can no longer be used in Cracking Art installations. Starting from a blend of 99% recovered plastic and with meticulous attention to details, Coccinelle brings the Rabbit Bag to life. It is a playful, refined, and at the same time, a nomadic accessory, available in the three most iconic pop shades of Cracking Art – fuchsia, orange, and green – in a limited number of pieces. Available at coccinelle.com and Coccinelle flagship store in Corso Vittorio Emanuele - Milan, Italy from April 16th and in selected stores worldwide, from April 22nd.

Today, 16th of April, from 10 am to 6pm,  Coccinelle  organized an event at its showroom in Via Vincenzo Forcella 5 Milan, dedicated to the collaboration with Cracking Art. The new bag and the iconic colourful artworks will take centre stage in this event.

To enhance the project, the artworks will be simultaneously exhibited alongside the new Coccinelle Rabbit Bag in the windows of the brand's most exclusive boutiques worldwide, travelling to cities like Milan, Munich, Bangkok, Shanghai, and more.