In the exclusive temporary showroom at Via Solferino 32, among the brand’s most iconic collections, altreforme presents LOVE&RELOVE, a project that transforms design through the concept of personalization over time.

Through the Sartoria service, architects, interior designers, contract professionals and sophisticated clients can customize products from the catalog or create completely bespoke furniture. Thanks to the brand’s experience and know-how, creativity becomes limitless.

LOVE&RELOVE is the evolution of the Sartoria service: furniture is no longer static but becomes dynamic, able to renew itself over time and grow together with those who choose and love it.

LOVE represents the beginning, when altreforme supports clients, companies, architects and interior designers in developing customized or made-to-measure furniture, turning their ideas into reality through design expertise and production innovation.

RELOVE, on the other hand, is the evolution: the object does not remain unchanged but transforms over time. Shapes, finishes and functions can be reinterpreted, allowing the same piece of furniture to take on new identities and change together with spaces, tastes, and constantly evolving lifestyles.

All altreforme creations are made entirely of aluminum, a noble, lightweight, durable and infinitely recyclable material. With LOVE&RELOVE, the product enters a circular economy dimension: thanks to the possibility of renewal, its life cycle is extended and gains new value. The object evolves, transforms and continues to accompany those who choose it, preserving stories, memories and moments of life.

An altreforme piece of furniture thus becomes much more than an aesthetic choice: it is a conscious choice, a long-lasting investment and a life partner able to remain current and authentic over time.

Discover altreforme and the LOVE&RELOVE project at Via Solferino 32.

On Monday, April 20, the event is reserved for the Press, while from April 21 to 26, from 9 am to 7 pm, everyone is invited to live this experience: FALL IN LOVE. AGAIN.