Designers Michael Aiduss AIDUSS STUDIO

Designer Michael Aiduss creates beautiful atmospheric spaces imbued with a sense of luxury and comfort and bespoke to each environment. They are bold, effortless, and timeless. Aiduss, with his encyclopedic knowledge of icons from the past, seamlessly threads historical influence into a project and supports the design with his innovative use of materials and finishes. He flirts with classical and modern vernaculars to develop unusual and visually striking combinations.
These signature traits define his work and exist as the foundation of each project. 

His five PORTE designs, rendered in meticulously chosen colorways, exemplify the best versions of what might be termed “Rational Architecture,” that highly specific movement that flourished in Milan between the 1920s and the 1960s. Among the founders and proponents of this distinctly Milanese aesthetic were Gio Ponti, Carlo Scarpa, Piero Portaluppi, and Luigi Caccia Dominioni. The collaboration unites Malcusa’s distinctive aesthetic with Aiduss’s design vision, resulting
in a limited series that balances modernity with timeless sophistication. Each rug emerges from a carefully considered
creative process in which inspiration, materiality, and chromatic nuance are carefully orchestrated to produce pieces that
are at once visually refined and richly tactile. 

Of his new PORTE collection, Aiduss adds, “I want to emphasize that these five designs are reinterpretations, reimaginings
of what I discovered in the doorways of Milan. I’ve adjusted the scales of the patterns to represent the point of view
of design today. My goal, all along, was to create something beautiful, textural, luxurious, masculine in feel, but also
romantic.”