Fuorisalone.it is a media that talks about design, architecture and art all year round, in the period before and during the Milan Design Week it sees its highest peak of interest.
This is why we have divided the data into two categories in order to meet the different needs of our customers.
The numbers below are referred to 2025 in our various communication tools.
Platform
Unique users
- +5.1mln page views
- 987k views magazine section
Average session duration 02:24 minutes.
Impressions
- 7 mln Reach
- 364k Post engagement
- 47.6k Average impressions per post
- 4.7% Average engagement on reach per post
Impressions
- 191k Reach
- 4.1k Post engagements
- 500 Average impressions per post
- 3.4% Average engagement on reach per post
Impressions
- 41.2k Reach
- 9k Post engagement
- 430 Average impressions per post
- 8.5% Average engagement rate on impression
Newsletter
Registered users
Open rate
Click rate
Useful data for evaluating the performance of the website, social channels and newsletters during the communication period relating to the Fuorisalone event.
Platform
Active users
- 426k home page views
- 3,8M page views
- 1,7M event guide section views
- 344k magazine section views
Followers
(+28K from the Press Conference)
- 8.7 mln impressions
- 2.8 mln reach
- 230K content interactions
- 129 published posts
- 67.4K average impressions per post
- 8.2% average engagement on reach per post
69.2% women among followers
30.8% men among followers
43.5% of followers are from Milan
60% of followers are aged 25 to 44
- 731.7K impressions
- 61K reach
- 179 published posts
- 4.1K average impressions per post
- 3.7% average engagement on reach per post
68.4% women among followers
31.6% men among followers
54% of followers are from Milan
64.5% of followers are aged 25 to 44
- 45.2K impressions
- 20K reach
- 89 published posts
- 447 average impressions per post
- 8% average engagement on reach
31.4% of followers are from Milan
22.6% of followers are from the design, architecture and design services sector
Newsletter
Subscribers
Open rate
Click rate
Graphic annual growth 2024/2025
