All the previews of Fuorisalone 2025

Spotlights on Milan, the international capital of design. Once again this year, coinciding with the Salone del Mobile.Milano, from April 7 to 13, 2025, the Fuorisalone returns with a packed calendar of events, exhibitions, and installations spread throughout the city. "Mondi Connessi" is the theme for 2025 – interpreted by three powerful images generated with AI from the prompt designer Silvia Badalotti – aimed at promoting a culture of design that focuses on the development of new technologies and the hybridization of skills and knowledge.

Between architecture, urban space, and the city, “Portanuova Vertical Connection”, designed by the Evastomper studio, interprets “Connected Worlds” with a structure entirely made of Layher, walkable and accessible even at height. It invites visitors to embark on a physical and technological journey where AI guides the experience. Through interactive buttons and sensors, visitors can create and shape content on the video walls by selecting places, colors, and sensations, which then manifest and translate into images, sounds, and lights. From April 4 to 13, it will be possible to access this “new temporary space” by booking the experience through the Portanuova Milano app.

THE COLLABORATIONS


Photo courtesy of Salone del Mobile.Milano

For the first time, a collaboration between Fuorisalone and d3-Dubai Design District is being activated: an opportunity for discussion on the economy of the creative industries and design scouting to bring Made in Italy Design to the world and d3 to the heart of Milan Design Week. The partnership with miart, the international modern and contemporary art fair in Milan, returns. Nicola Ricciardi, Artistic Director of the event, will work alongside Fuorisalone.it to create a series of thematic paths to discover and narrate Milanese galleries and institutions, aimed at both professionals and those exploring the world of art for the first time with curiosity. The collaboration with Salone del Mobile.Milano also continues to enhance exhibitors both at the fair and in the city, following a dedicated path in the event guide and the interactive map of Fuorisalone.it, with indications of the stand locations across different pavilions and the event venue in the city. The 2025 edition also marks the debut of MiTo Design Connections, a platform dedicated to hotel bookings, offering advantageous solutions to create an ideal bridge between the two cities. With only a 35-minute train ride from Milan, Turin becomes a strategic destination for attending Design Week events, positioning itself as an exclusive solution for staying during Fuorisalone.

DISTRICTS AND AREAS


Photo courtesy of Anwyn Howarth

Brera Design District returns with the professionals and brands already present in the area: 204 permanent showrooms, including 10 new openings. As every year, these are joined by investors, sponsors, and temporary exhibitors—over 170 confirmed so far—enriching the event calendar and confirming the Brera District as the place to be during Fuorisalone, with a total forecast of over 300 initiatives. A district with a multifaceted soul, it has become an international point of reference thanks to its identity, blending craftsmanship, art, culture, lifestyle, food and wine, and hospitality. The same blend of interpretations and perspectives, as well as colors, shades, materials, and graphic signs, can also be found in the “Orizzonti” project: the new installation at Brera Design Apartment (via Palermo 1), curated by the Zanellato/Bortotto studio.

The Tortona area returns with a new look and a communication strategy aimed at bringing together and telling the diverse realities that animate it: Tortona Rocks, Tortona Design Week, Superstudio, and BASE. The area becomes a spokesperson for current issues viewed through the lens of design, with the goal of addressing the challenges of tomorrow.

5VIE presents Invisible Harmonies, a poetic journey where design and art unveil the hidden threads of reality. Installations and immersive paths invite visitors to perceive design as a bridge between the tangible and the intangible, rediscovering beauty. Invisible Harmonies proposes a return to beauty as an experience, as a deep vibration. It is an invitation to perceive the beautiful, the connected, the invisible.

5VIE
 

Isola Design Festival 2025, from April 7 to 13, pays homage to its roots with Design is Human, a powerful reflection on the role of people in the creative process. With the evolution of the district, Isola transforms a new space, BasicVillage Milano, bringing new creative energy and will host collective exhibitions curated by the Isola team, including Conscious Objects, Isola Design Gallery, and Openspace. The focus returns to the human scale and the neighborhood, from the new space to the local artisans and makers, whose work shaped the festival’s initial identity.

Isola Design
 

Durini Design District serves as a spokesperson for a profound reflection on the value of materials, exploring their potential through a dialogue between sustainability and technology. Through installations and initiatives, the Durini District becomes a laboratory of experimentation where contemporary design engages with the transformation of materials, highlighting their role in defining new aesthetic and functional scenarios.

Durini Design District

Porta Venezia Design District, in its third edition, presents No Boundaries Design. To create, one must first question everything. The 2025 concept, inspired by Eileen Gray, lays the foundation for barrier-free design. Porta Venezia Design District, which makes inclusivity, attention to young designers, and the acceptance of all forms of design its distinctive features, aims to redefine the narrative by breaking the molds.
 

Porta Venezia Design District
 

PROJECTS


Photo courtesy of Alcova

Masterly – The Dutch in Milano 2025, the largest collective exhibition of Dutch design, high craftsmanship, fashion, and art, curated by Nicole Uniquole, is celebrating its 9th edition and returns to Palazzo Giureconsulti, in the heart of Milan. Designers, artists, companies, and schools will present furniture, lighting, decorative objects, and innovative materials.

Masterly

Tortona Rocks, now celebrating its tenth edition, presents Unframed Design. Among the highlights: IQOS, in collaboration with Seletti, presents Curious X: Sensorium Piazza, an installation that reinterprets the Italian piazza; Archiproducts Milano introduces À.RIA, the third chapter with Studiopepe; IKEA presents a double exhibition focusing on the democratic design that defines the brand. Paola Navone will design an outdoor furniture collection for Braid, while Livintwist will launch the prestigious creations by Matteo Ragni.

Tortona Rocks

At Tortona Design Week 2025, with the theme "Design rEvolution: Creative Connections," the future takes shape through immersive experiences, innovative materials, and multisensory design. Design becomes a catalyst for evolution, transforming spaces and languages through the convergence of aesthetics, technology, and sustainability. Ploom explores emotional design with "Connected Sensations." Konzepthaus redefines mobility with Zeekr and Lotus. Hilti makes its debut with the Hilti Hero Hub, while Kellogg's Extra, Kinder Sorpresa, and Guess experiment with food, play, and fashion. Alongside them, many other international brands and designers will contribute to this creative revolution. 

Tortona Design Week

Base Milano, a reference point for creativity and the exchange of knowledge and expertise, will feature an installation by Matilde Cassani Studio at the heart of this edition. The aim of the installation is to create a space adaptable to (making kin).

Base Milano

Superdesign Show, an iconic event of Milan Design Week, celebrates its 25th anniversary with a bold concept. "HAPPINESS - Direction, Challenge, Vision" is an anthem to beauty, joy, sharing, and improvement, both personal and for the world around us. Can we really talk about happiness in such a chaotic present? According to Superdesign Show, yes, and that’s why this year’s challenge is to shape a concept that seems distant today. A selection of innovative projects, capable of surprising and inspiring, awaits you at Superstudio Più in Via Tortona 27, from April 6 to 13.

Superdesign Show

MoscaPartners Variations 2025 - Migrations is the exhibition organized by MoscaPartners, founded by Caterina Mosca and Valerio Castelli in 2011, returning to Palazzo Litta. The theme Migrations explores design as a catalyst for cultural exchange and creative innovation. Bringing together architects, designers, and international artists, the exhibition transcends geographical boundaries, fostering dialogue between different perspectives.

MoscaPartners Variations


Photo courtesy of MoscaPartners Variations

Alcova, four locations, one unique design itinerary. Alcova expands its presence to Varedo, where it will inhabit four extraordinary architectural sites. In addition to the historic residences of Villa Borsani and Villa Bagatti Valsecchi, two new spaces will be featured: the former SNIA Factory and the Pasino Greenhouses.

Alcova

Dropcity, starting from April 3, presents new exhibition spaces dedicated to two research projects: Prison Times - Spatial Dynamics of Penal Environments. Covering an area of over 1,500 sqm, it unveils an investigation into time and space within detention centers. In parallel, the Bruther.fbx exhibition showcases the work of Bruther, an architecture and experimental studio based in Paris.
 

Dropcity

ID-exe 2025 once again chooses the theme "Shaped by Design", a dispersed exhibition that examines the impact of design on health, food, technology, mobility, education, finance, and sports, looking at design beyond aesthetics, but as a driving force to stimulate innovation.

DOS - Design Open Spaces

ADI Design Week 2025 presents Best of Both Worlds: ITALY. Art and Design in Italy 1915 - 2025. The exhibition explores the crossovers between art and industry, from cultural roots to design evolution. A universe of objects that anticipate and shape the contemporary aesthetic society. Unprecedented materials—both written and visual—reveal the design thinking behind Italian design and its constant dialogue with art, spanning abstractionism, neomodernism, and low-cost collecting. The exhibition traces key milestones from the early 20th century, from Futurism and industrialization to the Pop era of Joe Colombo and the radicalism of Sottsass, Mendini, and Memphis, reaching the digital age and the Internet of Things. Conceived and curated by Stefano Casciani / Set up by Piero Lissoni/GraphX

ADI Design Museum
 

Triennale Milano will host the research of several important entities, including Emeco, EMERGENCY, ERCO, HYLEtech, JAKUETS, Nest Award, Ruffino, Wallpaper*, and OTW by Vans, through exhibitions and activities that present new perspectives and visions of design to the public.

Triennale Milano

Convey, the project curated by Simple Flair, reaches its third edition with a new location in the heart of Porta Venezia. The program includes events, global brands, and an additional new feature: the Convey Bar.

Convey

Zona Sarpi is a territorial platform that unites culture, business, and design to enhance a "glocal" network that connects Italy and Asia. The theme for MDW25 is "DO IT BETTER!".

Zona Sarpi

EVENT HIGHLIGHTS


Photo courtesy of Lachlan Turczan

Google presents an installation co-created by Ivy Ross and her design team, in collaboration with light and water artist Lachlan Turczan. "Making the Invisible Visible" will immerse visitors in a multisensory narrative, suggesting a future where form no longer depends on physical mass, but on energy and perception.
Location: Garage 21, Via Archimede, 26

IKEA presents a "dual-exhibition" exploring how small decisions can have a big impact on one's life. The project is divided into two parts: a new collection and "Do something. Change everything." The space will highlight how quality and sustainability are beacons of change that can last beyond the moment and have a lasting impact.
Location: Via Vigevano, 18

Artemest announces the third edition of L'Appartamento by Artemest, celebrating the timeless charm of Italian craftsmanship and design inside Palazzo Donizetti through the vision of six international interior design studios: 1508 London, Champalimaud Design, Meyer Davis, Nebras Aljoaib, Romanek Design Studio, and Simone Haag, each transforming a different room.
Location: Palazzo Donizetti, Via Gaetano Donizetti, 48


Photo courtesy of Artemest

Gucci presents Bamboo Encounters, an exhibition celebrating the legacy of bamboo in the history of design and the Maison's identity. Set in the stunning Chiostri di San Simpliciano, the exhibition design and curation are by 2050+.
Location: Chiostri di San Simpliciano, Piazza Paolo VI, 6

Grand Seiko presents “TOKUJIN YOSHIOKA - Frozen”, an installation where renowned Japanese designer Tokujin Yoshioka focuses on the concept of "water", creating a work in which a transparent luminous sculpture transforms over time.
Location: Palazzo Landriani - Via Borgonuovo, 25

Materially presents The Scale of Commitment, an exhibition exploring the commitment to researching and developing innovative, high-performance, and sustainable materials. It will take place at SuperDesignShow and Rossana Orlandi Gallery.
Location: Superstudio Più, Galleria Rossana Orlandi, ADI Design Museum

Nilufar, curated by Nina Yashar, presents a layered exploration that plays with the concepts of scenography and theater. To celebrate the 10th anniversary of Nilufar Depot in Viale Lancetti, the main exhibition space will host an extraordinary installation by the Fosbury Architecture collective, dedicated entirely to the multifaceted world of metal. Among other highlights are new creations by Nilufar Edition, presented in a setting curated by Andrea Mancuso.
Location: Nilufar Depot, Viale Lancetti, 34

Visteria Foundation, founded by art entrepreneur and patron Katarzyna Jordan, presents “Romantic Brutalism”: a journey through Poland via design and craftsmanship, curated by Federica Sala. The exhibition allows visitors to explore Polish aesthetics from tradition to contemporary times, highlighting the importance of themes related to nature and post-nature, while also showing how Brutalism, Romanticism, folklore, and Art Deco continue to shape design.
Location: Studio Penta, Viale di Porta Vercellina, 11

Lakapoliesis is a project that redefines the relationship between animals and plants, overturning anthropocentric views. Inspired by the illustrated maps of Alexander Humboldt and the writings of Jagadish Chandra Bose and Monica Gagliano, Matteo Cibic creates three-dimensional chromatic maps and large-scale plant compositions aimed at describing the emotions and feelings of plants. Featured in the exhibition are sculptures made of wood, recycled aluminum, marble dust, and knotted wool.
Location: Fondazione Luigi Rovati, Corso Venezia, 52

Glo presents an additional stage of the extensive traveling art project “glo for art” with an immersive installation by Michela Picchi in the setting of Palazzo Moscova 18.
Location: Palazzo Moscova 18, Via della Moscova, 18

FUORISALONE SPONSORS


Photo courtesy of Grand Seiko

DENZA, the premium automotive brand focused on technology by BYD Group, has chosen Fuorisalone for its European debut. Built on exclusive and exciting innovations, with sleek design and premium materials in its DNA, DENZA leverages the immense research and development resources of the world’s largest new-energy vehicle manufacturer to deliver remarkable performance and driving dynamics in a sophisticated package. The brand will present its futuristic vision in anticipation of its European launch scheduled for 2025.

DENZA

Glo, BAT Italia’s leading brand for nicotine heating devices intended for adult smokers, offers an alternative to traditional cigarettes by heating, not burning, the sticks. The new HYPER PRO device, colorful and sleek in design, thanks to its enhanced HeatBoost™ induction technology, ensures a superior intensity from start to finish. What makes this device even more unique is its innovative smart LED display, providing a more intuitive experience that allows monitoring of battery level, session duration, selected mode, and more. The premium, compact design of HYPER PRO makes it perfect for carrying throughout the day, whether in hand or pocket.

glo

Grand Seiko is the Official Timekeeper of the event: a partnership that started in 2023 and will continue until 2028 as part of a communication strategy aimed at transmitting to the international public attending the event, the brand's values and its close ties with the world of design.

Grand Seiko