MAGAZINE

All the previews of Fuorisalone 2026

— 11 March 2026
MOSCAPARTNERS 2026_ENTRANCE VIEW © LINA GHOTMEH

Districts, projects, protagonists and installations: previews of the events taking place during Milan Design Week 2026

Milan returns to the global creative scene. Alongside the Salone del Mobile, from 20 to 26 April 2026, Fuorisalone presents a programme of events, exhibitions and installations spread throughout the city.
This year Fuorisalone.it introduces Fuorisalone Passport, a new feature designed to simplify access to events. In this first phase the project focuses on the Brera Design District: with a single free registration, the public receives a personal QR Code to access the events that are part of the circuit.

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Blooming_Imperfections_©Portanuova

“Be the Project” is the theme of Fuorisalone 2026: an invitation to rediscover design as a dynamic and responsible process, in which the human being returns to the centre as an interpreter of change. The theme has taken shape thanks to a series of dialogues with designers, architects and researchers who describe design as a practice made of attempts, mistakes, intuitions and relationships. In this context, Blooming Imperfections - Relationships in Progress takes shape, a project that during Milano Design Week transforms Portanuova into a space for reflection on the value of relationships. Here, the concept of “Be The Project” is expressed through the idea that incompleteness and mistakes are not failures, but essential elements in the construction of authentic connections.
The project features artist and designer Andrea Olivari, whose installations unfold across the district, accompanied by audio narratives by Gabriele Agostinelli and digital content accessible via QR codes. The experience is further enriched by interactive photo corners and daily talks organized with Chora Media. In Piazza Alvar Aalto, the Flower Bar and the temporary restaurant by Casa Buri, with floral installations by Fiuri and furnishings by Alea, transform the district into a space where art, design, and people come together in dialogue.

The Fuorisalone Award returns for its fifth edition, a project curated by Studiolabo that celebrates the most memorable content and installations of Milan Design Week. Twelve projects are competing, open to public voting on Fuorisalone.it, alongside the Special Mentions awarded by an international jury. Among the new features of 2026 is the debut of the “Be The Project” Special Mention, dedicated to the works that best interpret the theme of this year’s edition.

THE COLLABORATIONS

Osaka Design Week is launched, a new international project dedicated to design and manufacturing promoted by Japanese companies based in Osaka, including UNION and SANAI, in collaboration with Studiolabo and Fuorisalone.it. The initiative strengthens the dialogue between Milan and Osaka on the 45th anniversary of the twinning between the two cities, promoting Japanese design and opening a space for exchange with Italian design and craftsmanship. The project will debut in Osaka from 23 September to 4 October 2026, within the programme of Osaka Fuorisalone, with exhibitions, events and meetings dedicated to the public and industry professionals. e.Reporter also returns, a project launched in 2003 that involves students of design, architecture and visual arts in telling the story of Milan Design Week through photography and audiovisual content; for the 2026 edition the collaboration with the magazine C41 is renewed, which will launch a photographic call dedicated to the Fuorisalone perspective. The collaboration between miart and Fuorisalone is also renewed, strengthening the dialogue between the weeks of art and design in Milan. For the 2026 edition, miart presents New Directions, a path inspired by jazz that crosses the city by connecting institutions, museums and foundations in a score of encounters between art and design. The 2026 edition of Fuorisalone also confirms the presence of MiTo Design Connections, a platform dedicated to hotel booking, with advantageous solutions aimed at creating an ideal bridge between the cities of Turin and Milan, as well as offering a location service for events and thematic routes between art and design.

Among the new collaborations of this edition is the one with Umibi, a new player in B2B food delivery, which becomes the Official Food Partner of the event. The initiative is designed to support the professional community of the fair – technicians, installers, creatives, and staff – offering a dedicated service for complete, balanced meals delivered directly to showrooms and venues. Founded by Matilde Fiorotto, Umibi operates on a model based on a controlled supply chain, daily production, and deliveries via electric micromobility. The project is conceived and coordinated by Alma Studio.

The collaboration with Salone del Mobile.Milano also continues with the aim of enhancing the exhibitors present both in the exhibition spaces of the fair and in the city, through a dedicated route in the events guide and on the interactive map of Fuorisalone.it, indicating the position of the stands among the different pavilions and the location of the event in the city.

DISTRICTS AND AREAS

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Brera Design Week 2025 © Chiara Venegoni

Brera Design District presents the 17th edition of Brera Design Week. The neighbourhood is an open space for experimentation and research where showrooms, companies, designers and cultural institutions interpret the theme “Be the Project” through installations, exhibitions and events, creating a widespread programme that strengthens the role of Brera as one of the main reference points of Fuorisalone. Brera Design Week returns with professionals and brands already present in the area: 217 permanent showrooms, including 9 new openings. As every year, investors, sponsors and temporary exhibitors are also involved – over 190 already confirmed – enriching the programme and bringing the total expected number to more than 300 initiatives.
www.breradesignweek.it / www.breradesigndistrict.it

The Tortona area returns with a renewed identity and a communication proposal designed to bring together and present the different realities that animate it: Tortona Rocks, Tortona Design Week, Superstudio and BASE. The area becomes a spokesperson for current themes seen through the lens of design, with the aim of responding to the challenges of tomorrow. Here are the proposals:

Tortona Rocks #11 is Design to Change Everything, a rich programme combining installations, research and experimentation. Among the protagonists are the immersive experience by IQOS in collaboration with Devialet, and Archiproducts Milano with FÒCO, a new interior chapter by Studio Pepe. SWATCH takes part with AI-DADA, a new way of imagining the watch, and Italdesign presents its excellence across automotive, product design, aerospace and robotics. McDonald’s, with POOL Ti sblocco un ricordo, celebrates 40 years in Italy by creating a short circuit between art and memory, while ZEEKR presents The Art of Connection with the new 7GT. CANDYSLAB stages the brand’s icons with Wild Experience, and Hans Boodt Mannequins transforms the mannequin into a character with the REBEL collection. Maisons du Monde participates with Moments of Joy, while Design by Who?, curated by UAU Studio, explores design as a fluid process. Foroo presents Contemporary Kitchens Inside, a collection of modular and handcrafted kitchens. Finally Haier – Inside the Experience reflects on the relationship between people and the domestic environment through technology.
www.tortona.rocks

Tortona Design Week 2026 introduces “THINKING BETTER, Look back to Shape the Future”, starting from a clear idea: looking back is not nostalgia, it is a design act. The past preserves gestures, forms and relationships that worked, authentic materials and spaces able to encourage encounters. In design, the future does not emerge from nothing but from the intelligent reinterpretation of what already exists: transforming memory into innovation and putting people, not objects, at the centre of the project. Looking back to choose better. Designing less, but designing better.
www.tortonadesignweek.com

The Design Week 2026 of BASE Milano, Hello, Darkness, invites visitors to inhabit darkness and make visible what is still in the process of becoming, transforming BASE into a laboratory of radical visions. The programme includes Exhibit, a 4,000 sqm exhibition with more than 80 emerging designers from 23 countries; 5 open studios in the rooms of casaBASE; the Urban Camping on the Terrace curated by Lemonot and the Royal College of Art; the installation IDIORYTHMIA by studio smarin with Institut Français Milano; and a public program between design, arts and science, activities for children, music, clubbing and nocturnal sound explorations. Among the projects, Domus Academy with UNFOLD returns as a platform promoting discussion and debate on the present and future of design, also involving numerous international universities through a thematic open call. The projects developed by the students, evaluated and selected by the Domus Academy design faculty, will explore the theme ENGAGE FRICTION://designing through conflict, transforming tensions and divergences into catalysts for change.
www.base.milano.it

Superstudio Design is the new project by Superstudio for Milano Design Week 2026, redesigning the map of Fuorisalone with a widespread experience. Three venues, three concepts and three visions: SuperNova at Superstudio Più, SuperCity at Superstudio Maxi and SuperPlayground in the new Superstudio Village. The project celebrates design, creativity, innovation and research through site-specific installations, pavilions by major international brands, multicultural projects and a space entirely dedicated to young talents.
www.design.superstudioevents.com

5VIE presents QoT – Qualia of Things. Here are all the new features of the 2026 edition. Qualia are the subjective qualities of experience: the “red” perceived by each person, the unique taste of a fruit, the texture of a fabric under the fingers. They are not measurable data, but irreducible experiences, unique and personal.
www.5vie.it

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Isola Design Festival 2026_Hero Image_Fabbrica Sassetti

For its tenth edition, Isola Design Festival presents “TEN: The Evolving Now”, revisiting some of its most significant exhibition formats and introducing new collaborations with Designtech for a series of pavilions and Materially for a dedicated exhibition. The festival returns to the heart of the district, with Fabbrica Sassetti as the main location, alongside Stecca3, Fondazione Catella and other historic spaces.
www.isola.design

After the success of 2025, with more than 80,000 visitors and 83 projects across the district – including Mission Aldebaran by Marc-Antoine Barrois, winner of the FS Award – Porta Venezia Design District presents its fourth edition, welcoming a wide panorama of brands, collectives and designers. The 2026 theme, DESIGN IS ACT, is rooted in the thought of Tomás Maldonado, a key figure in 20th-century design culture, who recognised in every form and space the result of a dialectical tension between memory and possibility.
www.portaveneziadesigndistrict.com

Durini Design District presents the theme “Design Hospitality – Milan Style”, a vision that interprets hospitality as a cultural and design value capable of connecting design, city and people. Events across the district, installations and presentations in participating showrooms complete a programme that strengthens the system as a key interlocutor for professionals, investors and international stakeholders.
www.dddesign.design

PROJECTS

MoscaPartners Variations is the exhibition created by MoscaPartners, founded in 2011 by Caterina Mosca and Valerio Castelli. Hosted in the spaces of Palazzo Litta, the exhibition explores design as a process of continuous transformation with the theme Metamorphosis: matter that evolves, forms that adapt, technologies that open new visions. In the Cortile d’Onore, Metamorphosis in Motion, the site-specific installation by Lina Ghotmeh creates an experiential landscape where humans and the planet enter into dialogue.
www.moscapartners.it

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ALCOVA_Boccamonte Houses, Bocca di Magra (SP)_BB Studio_© DePasquale+Maffini

Alcova returns for its eleventh edition, spread across two extraordinary sites that, each in its own way, embody the essence of Milan’s urban identity. It will open new unseen spaces inside the Ospedale Militare di Baggio, a vast green complex in the Primaticcio district. The second site will be the legendary Villa Pestarini by Franco Albini: today a private residence, it has never been open to the public. Together, these two places create an architectural dialogue between preservation and reinvention.
www.alcova.xyz

Dropcity presents a program that connects exhibition projects, research, and a system of permanent laboratories dedicated to prototyping and manufacturing. More than ten facilities — from ceramics to textiles, from woodworking to 3D printing — will be open to the public during Design Week, making visible methods and processes usually internal to the design process. The program explores materials as mediators between disciplines, design practices, and production processes. The laboratories, developed with technical partners, strengthen this vision through an infrastructure of research and experimentation, where laboratory practice becomes a tool for knowledge.
www.dropcity.org

ADI Design Museum, from April 20 to 26, comes alive with a week of exhibitions, installations, and talks. The program includes the exhibition of the 29th edition of the Compasso d’Oro, contemporary Italian design that transforms the world, a solo show by Japanese designer Haruka Misawa, an installation by Mario Botta inspired by Le Corbusier, and projects by emerging designers from around the world. Among the week’s events there will also be the award ceremony of the DBEW International Design Award, with a jury chaired by Paola Antonelli, senior curator at MoMA.
www.adidesignmuseum.org

Triennale Milano presents new exhibitions and installations, confirming itself as an international reference point for design and architecture. Visitors will be able to see the exhibitions Edward Barber | Jay Osgerby. Alphabet and Andrea Branzi by Toyo Ito. Continuous Present, Lella and Massimo Vignelli. A Language of Clarity, a selection of works by Ettore Sottsass from the Triennale collection, as well as the new exhibition path of the Museo del Design Italiano and the exhibition dedicated to the centenary of SIPRA-Rai Pubblicità. From April 20 to 26, Triennale Milano will host research projects by several important organizations including Anonima Castelli, Eames Foundation, Fredericia, Gebrueder Thonet Vienna, Hyletech, and Kvadrat, through exhibitions and activities that present new perspectives and visions of design to the public.
www.triennale.org

In its fourth edition, Convey, a project created and promoted by Simple Flair, expands and renews its proposal with a new and unique format: CONVEY BUILDING. For one week, an entire building in the heart of Milan (Torre Velasca / Missori area) transforms into a destination for Milan Design Week: an exhibition route across 5 floors with a show bringing together more than 20 international brands, alongside a calendar of activations and collaborations designed to create real encounters, content, exchanges, and new opportunities. The CONVEY BUILDING offers a complete experience where exhibition, cultural programming, and community dimension coexist in a single place. At the center of the project is the panoramic 360° terrace overlooking the city, which becomes the beating heart of Convey: a meeting point animated by dedicated events and networking moments.
www.conveyproject.com

Zona Sarpi is a hub of innovation and connection that links business, culture, and design, promoting encounters between different cultures in a “glocal” network able to connect Italy and Europe with China and Asia. The project is promoted by the Milano China Design Center and guided by the artistic direction of Michele Brunello and Luca Fois. The theme of this edition is “Shared Vision: Do it Better, Together!”, developed with RedNote and involving Asian artists and designers in dialogue with Milanese creativity. The program includes installations across public space from Piazzale Baiamonti to the Chinese Cultural Center and Via Verga, with projects by The Playful Living, Design Group Italia, Tempio del Futuro Perduto, and the Teatro del Borgo transformed into a new exhibition center open to the city.
www.zonasarpi.com

Capsule Plaza, introduced in 2023, is a hybrid between a fair and a collective exhibition, bringing together under one roof designers and companies from different creative fields with a curated selection of installations and public events. The 2026 edition, taking place at Via Achille Maiocchi 8 and in satellite locations, continues to innovate the concept of the design showcase by promoting an idea of design as a total experience, where installations are accompanied by a rich program of talks, presentations, workshops, and social events.
www.capsule.global/plaza

KV Design presents DOPIR, a collective Bulgarian design project that brings together objects, designers, an artist, an architect, and a photographer. Through wood, metal, resin, and spatial composition, the project explores touch as the first point of connection between object and body, material and space, function and emotion. Each work invites closeness, presence, and awareness, revealing design not as an isolated object but as an experience shaped by contact.
www.kvdesign-bg.com

EVENT HIGHLIGHTS

CUPRA presents “Beyond the Known”
On the occasion of Milano Design Week 2026, CUPRA brings to Fuorisalone a project that explores design as an evolving and experimental process. Inside the CUPRA Garage Milano, in Corso Como 1, and in Piazza XXV Aprile, the brand presents an immersive experience interpreting the concept “Beyond the Known”, an invitation to go beyond the boundaries of traditional design and explore new creative possibilities.
At the center of the installation is the creative process, understood as a continuous dialogue between material, technology, and vision. Colour & Trim becomes the protagonist in defining the aesthetic identity of the brand, translating the values of the CUPRA Tribe into distinctive surfaces, textures, and details. Through material experimentation, parametric design, and the use of algorithmic processes supported by artificial intelligence, CUPRA develops new aesthetics where material guides form. The result is an immersive environment that tells design as continuous transformation and tension toward the unknown, offering visitors a glimpse of the future of mobility and the design language of the brand.
www.cupraofficial.it | Location: CUPRA Garage Milano, Corso Como 1 | Piazza XXV Aprile

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gloforart_©Glo for art

glo™ presents glo for art 2026
glo returns as a protagonist at Palazzo Moscova with an installation by Numero Cromatico. At the center, a large interactive portal — an orange circle, a symbol of connection and belonging — invites visitors to build a universe where space is not observed, but inhabited. Light, color, sound, word, touch, and scent create an evolving landscape where every gesture generates the work. With glo Hilo and Hilo Plus devices, technology becomes a poetic presence, a bridge between creativity and innovation.
www.myglo.com | Location: Palazzo Moscova, Via Moscova, 18

Rimadesio presents BECOMING
Rimadesio celebrates its 70th anniversary with BECOMING, a complex project that tells an identity in continuous evolution between memory and future. At Milano Design Week, the program includes the development of the collection designed by Giuseppe Bavuso and an installation project at Palazzo Isimbardi curated by Juma, featuring a work by Encor Studio dedicated to light and glass and an immersive room focused on the story of the brand. The visual narrative also includes the new Campus Rimadesio in Giussano, designed by ACPV Architects: a regeneration project that integrates production, landscape, and innovation, expressing a contemporary idea of sustainable industry and design culture.
www.rimadesio.it | Location: Rimadesio Flagship Store, Via Visconti di Modrone, 26 - Palazzo Isimbardi, Corso Monforte, 35

L’Appartamento by Artemest
Artemest returns to Palazzo Donizetti for the fourth edition of L’Appartamento by Artemest. At Via Gaetano Donizetti 48, the Milanese palace becomes a stage for the excellence of Italian craftsmanship. This year’s theme, Italian Grandeur, invites five interior design studios to transform each room into an immersive installation. CH Herrero, MAWD, Rockwell Group, Sasha Adler and Urjowan Interiors present spaces furnished with pieces handmade by Artemest artisans.
www.artemest.com/it | Location: Palazzo Donizetti, Via Gaetano Donizetti 48

IKEA presents “Food For Thought”
IKEA presents “Food For Thought”, an exhibition that combines design, food, and conviviality. From April 21 to 26, at Spazio Maiocchi in the Porta Venezia district, the brand proposes an immersive experience dedicated to the rituals of cooking and being together, in dialogue with its concept of Democratic Design. Co-created with international chefs and interior designers, the project reinterprets the traditional Swedish saluhall and presents a personal view of the IKEA assortment through immersive settings and a large kitchen, showing how food accompanies different moments of domestic life. The aim is to show how functional, accessible, and sustainable design can support everyday food-related moments — from meal preparation to the conviviality of the table — encouraging wellbeing, togetherness, and connection. The event will also preview a new collection, a manifesto of IKEA’s identity, presented for the first time during Milano Design Week 2026.
www.ikea.com | Location: Spazio Maiocchi, Via Achille Maiocchi 7

Forever Fornasetti. New Encounters.
A new chapter for the Milanese Atelier. Under the guidance of Barnaba Fornasetti, the flagship store is radically transformed with the international studio Tutto Bene, which reinterprets the codes of Fornasetti in an exclusive spatial experience. Until June 30 the store also hosts Fornasetti Fiori by Fjura, a flower shop curated by Simone Gooch, known for her sculptural compositions. On display are also new creations and the collaboration with cc tapis.
www.fornasetti.com | Location: Fornasetti Store, Via Senato 2

Visteria Foundation presents Polish Modernism. A Struggle for Beauty
The new project proposes an articulated reading of the many interpretations of the Modernism movement, connecting historical works and contemporary objects, showing how modernist thinking still strongly influences Polish design culture today. Installed on the 16th floor of Torre Velasca, a symbol of post-war modernity, the exhibition examines how the complex and troubled history of Poland generated a unique form of modernism, in which decorative arts maintained a central role without strictly following the traditional opposition between form and function. A project by Visteria Foundation curated by Federica Sala and Anna Maga.
www.visteria.pl | Location: Torre Velasca, Piazza Velasca, 5

Nilufar presents two projects in its Milan locations
At Nilufar Depot (Viale Lancetti 34) the installation Nilufar Grand Hotel reinterprets the theme of hospitality through collectible design, with rooms by david/nicolas, Filippo Carandini and Allegra Hicks and new projects by Andrea Mancuso, Maximilian Marchesani and Christian Pellizzari, as well as the debut of Von Pelt Atelier and Derin Beren Yalcin.
At the same time, at Nilufar Spiga (Via della Spiga 32), the exhibition La Casa Magica, curated by Valentina Ciuffi (Studio Vedèt) with exhibition design by Space Caviar, explores the symbolic and ritual dimension of living. On display are objects from different cultural contexts that reflect on domestic archetypes and beliefs, transforming into contemporary magical devices able to re-enchant the inhabited space. Among the designers featured are David Aliperti, Flora Lechner and Anita Morvillo.
www.nilufar.com | Location: Nilufar Depot, Viale Lancetti, 34 / Nilufar Spiga, Via della Spiga, 32
 



FUORISALONE MAINSPONSORS

glo™ is again this year the main sponsor of Fuorisalone. The flagship brand of BAT Italia for heated stick* devices containing nicotine and intended for adult consumers, glo represents a valid alternative to the traditional cigarette** by heating the sticks without burning them**. The new Hilo and Hilo Plus devices, thanks to Turbostart™ technology, which combines infrared waves and resistance heating, ensure a uniform and consistent experience from the very first use. What makes this device even more unique is the Easyview™ display that simplifies every interaction and the Easyview™ Touchscreen in the Plus version. Hilo and Hilo Plus have a compact, modern design and are available in seven distinctive colors. The new devices express the essence of the brand, which renews itself with a positive and inclusive approach, oriented toward sharing experiences between art, design, and music.

*sticks of tobacco or herbs based on rooibos containing nicotine, a substance that creates addiction.
**glo heats tobacco without burning it. It generates a tobacco aerosol, less odor and no ash compared to a traditional cigarette when it is smoked. This product is not risk-free and contains nicotine, which creates addiction.
www.myglo.com

CUPRA, the contemporary automotive brand that combines performance, design, and innovation, is Main Partner of Fuorisalone.it for Milano Design Week 2026. After a path started in 2021 and marked by immersive installations and experimental experiences, the brand strengthens its presence within the Fuorisalone ecosystem with an even more ambitious design vision. Guided by the desire to go beyond conventions and redefine the language of automotive design, CUPRA brings to Milan an approach that connects creativity, technology, and material research. Not only a car manufacturer, the brand positions itself as a cultural and creative platform able to connect performance, identity, and experimentation. With extraordinary growth since its launch in 2018 and a range of distinctive models that interpret a new idea of mobility, CUPRA continues to challenge the status quo and stimulate change, proposing a vision of design as a driver of evolution and innovation.
www.cupraofficial.it

FUORISALONE OFFICIAL TIMEKEEPERS

Grand Seiko
is the Official Timekeeper of the event: a partnership that began in 2023 and will continue until 2028 as part of a communication strategy aimed at conveying to the large international audience attending the event the values of the Brand and its close connection with the world of design. 
www.grand-seiko.com/it-it





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