Focus Event

Stella McCartney

An innovation conversation with Stella McCartney
Special Mention Fuorisalone Award
Sustainability

Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by British conscious luxury pioneer Stella McCartney – leveraging her brand’s current achievements to inspire future actions. Salone del Mobile is a laboratory for design experimentation, innovation and cross-pollination, making it a natural platform to introduce the creative changemakers of today to these solutions for our shared tomorrow. 

 

Launched originally at the UN’s COP26 climate conference in Glasgow, the Future of Fashion invites the world to discover the limitless possibilities of material innovation for creating a more nature-positive market – kinder to Mother Earth and better for business. Attendees can explore curated items crafted from pioneering fibres, (re)using everything from mushrooms to clothing waste. Key areas of focus will include vegan, mycelium, regenerated and plant-based innovations from Stella McCartney’s two decades of leadership in this space.

 

Cross-industry partnership will also be introduced at the event, including relevant and beautiful collaborations with iconic Italian architect and designer Mario Bellini as well as heritage British wallpaper house Cole & Son. Additional highlights include an experimental sounds room featuring music created from mushrooms, a screening room for documentary ‘Fantastic Fungi’ and an exclusive pop-up.

  

Future of Fashion: An innovation conversation with Stella McCartney will be open to the public from 7 to 12 June. 

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Contacts

Sito Web: stellamccartney.com/futureoffashion.html

Program

0/4 Thursday
1/4 Friday
2/4 Saturday
3/4 Sunday
4/4 Monday
5/4 Tuesday
6/4 Wednesday
7/4 Thursday
8/4 Friday
9/4 Saturday
10/4 Sunday
11/4 Monday
12/4 Tuesday
13/4 Wednesday
14/4 Thursday
15/4 Friday
16/4 Saturday
17/4 Sunday
18/4 Monday
19/4 Tuesday
20/4 Wednesday
21/4 Thursday
22/4 Friday
23/4 Saturday
24/4 Sunday
25/4 Monday
26/4 Tuesday
27/4 Wednesday
28/4 Thursday
29/4 Friday
30/4 Saturday
31/4 Sunday
0/5 Saturday
1/5 Sunday
2/5 Monday
3/5 Tuesday
4/5 Wednesday
5/5 Thursday
6/5 Friday
7/5 Saturday
8/5 Sunday
9/5 Monday
10/5 Tuesday
11/5 Wednesday
12/5 Thursday
13/5 Friday
14/5 Saturday
15/5 Sunday
16/5 Monday
17/5 Tuesday
18/5 Wednesday
19/5 Thursday
20/5 Friday
21/5 Saturday
22/5 Sunday
23/5 Monday
24/5 Tuesday
25/5 Wednesday
26/5 Thursday
27/5 Friday
28/5 Saturday
29/5 Sunday
30/5 Monday
31/5 Tuesday
0/6 Tuesday
1/6 Wednesday
2/6 Thursday
3/6 Friday
4/6 Saturday
5/6 Sunday
6/6 Monday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 16:00
Press preview - Press preview “Future of Fashion: An innovation conversation with Stella McCartney”. Access granted only to guests invited.
20:00 - 23:50
Reserved party - Mushroom party - upon invitation only, to get access is mandatory to show the evite during check in.
7/6 Tuesday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 18:00
Exhibition - “Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by SMC Brand.
8/6 Wednesday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 18:00
Exhibition - “Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by SMC Brand.
9/6 Thursday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 18:00
Exhibition - “Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by SMC Brand.
10/6 Friday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 18:00
Exhibition - “Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by SMC Brand.
11/6 Saturday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 18:00
Exhibition - “Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by SMC Brand.
12/6 Sunday
10:00 - 19:00
Workshop - Cocktail bar and Fayme bag personalization in Stella McCartney Boutique, Via Santo Spirito 3.
10:00 - 12:00
Exhibition - “Future of Fashion: An innovation conversation with Stella McCartney” is the second edition of a travelling and evolving installation by SMC Brand.
13/6 Monday
14/6 Tuesday
15/6 Wednesday
16/6 Thursday
17/6 Friday
18/6 Saturday
19/6 Sunday
20/6 Monday
21/6 Tuesday
22/6 Wednesday
23/6 Thursday
24/6 Friday
25/6 Saturday
26/6 Sunday
27/6 Monday
28/6 Tuesday
29/6 Wednesday
30/6 Thursday
31/6 Friday
Photos
of the event

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