Brands Smeg

Color, design, and technology. Since 1948, Smeg has been designing innovative household appliances for everyday living spaces. The company is headquartered in Guastalla, in the province of Reggio Emilia, at the heart of Emilia-Romagna. It was here, 77 years ago, that Smalterie Metallurgiche Emiliane Guastalla—from which the acronym Smeg originates—was founded. And it is here that, to this day, appliances known worldwide as symbols of excellence continue to be created, excelling not only in technology but also in aesthetics.

"Technology with style" is the claim Smeg has chosen to define itself, encapsulating in just three words a history of iconic products that stand out in any setting, alongside prestigious collaborations with world-renowned architects and designers.

Thanks to a business culture that places the utmost importance on quality, technological innovation, sustainability, and energy efficiency, Smeg is internationally recognized as a benchmark of Made in Italy excellence. However, despite its global presence—through subsidiaries, representative offices, and an extensive distributor network—Smeg has remained true to its nature: a family-owned company with deep roots in tradition and a forward-looking vision.