MAGAZINE

Nilufar at Design Week 2026: between imaginary hospitality and domestic rituality

— 25 March 2026
© Nilufar Depot, Nilufar Grand Hotel, Ph. Filippo Pincolini

LOCATION: Nilufar Depot
ADDRESS: Viale Lancetti, 34, 20158 Milan (MI)
TITLE: Nilufar Grand Hotel

LOCATION: Nilufar Spiga
ADDRESS: Via della Spiga, 32, 20121 Milan (MI)
TITLE: La Casa Magica

Brands
Nilufar

From the Depot on Viale Lancetti to the space on Via della Spiga, Nilufar constructs a layered narrative that spans collectible design, installations, and visions of contemporary living

Nilufar renews its presence at Milan Design Week 2026 through a diffuse exhibition project involving both of its Milan venues, Nilufar Depot and Nilufar Spiga, outlining a path that connects different languages, scales, and interpretations of contemporary design. Although independent, the two exhibitions share a curatorial approach that confirms the gallery as one of the leading international references for collectible design and for research into design as a cultural practice.

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© Nilufar, Grand Hotel, Ph. Filippo Pincolini

At Nilufar Depot, Nilufar Grand Hotel takes shape as an immersive project that reinterprets the concept of hospitality through the language of collectible design. The exhibition design constructs the narrative of an imaginary hotel, suspended beyond defined temporal and spatial coordinates, where environments become scenographic devices and objects take on a central role in shaping the experience. The installations are configured as rooms and spaces of a hypothetical place, where furniture, materials, and works interact in a dimension that goes beyond the traditional logic of exhibition-making, moving closer to a form of spatial storytelling. Within this scenario, david/nicolas, Filippo Carandini, and Allegra Hicks design three hotel rooms, while designers such as Andrea Mancuso, Maximilian Marchesani, and Christian Pellizzari present new projects, contributing to a composition that intertwines formal research, material experimentation, and narrative dimension.

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© Nilufar, Grand Hotel, Ph. Filippo Pincolini

The Depot also becomes a platform for new entries, with the debut of emerging studios such as Von Pelt Atelier and Derin Beren Yalcin, reinforcing Nilufar’s vocation for identifying and supporting new voices in international design. In this context, Nilufar Grand Hotel continues a line of research that interprets design not only as the production of objects but as the construction of imaginaries and systems of meaning, where the theme of hospitality becomes a field of design investigation.

QUI GALLERY ARTICOLO

© Nilufar, Salone Raritas, Ph. Filippo Pincolini

Alongside the exhibition, Nilufar also takes part in the first edition of Salone Raritas, the new initiative of Salone del Mobile.Milano dedicated to collectible design and high-end manufacturing, further consolidating its role in the dialogue between production, research, and the international market.

image-1774025758
© Nilufar, La Casa Magica, Ph. Filippo Pincolini

At Nilufar Spiga, the gallery presents La Casa Magica, a project that addresses the domestic dimension from a symbolic and ritual perspective. Curated by Valentina Ciuffi (Studio Vedèt) with exhibition design by Space Caviar, the show reflects on the home as a space charged with cultural meanings, archetypes, and beliefs, predating notions of comfort and functionality. The objects on display, drawn from different contexts and design sensibilities, are presented as devices capable of activating narratives, evoking rituals, and restoring to the domestic sphere an immaterial quality that is often overlooked. In this perspective, design becomes a tool for reinterpreting tradition and symbolic practices, where things cease to be inert elements and instead take on an active, almost talismanic function. Works by designers such as Christian Pellizzari, David Aliperti, and Etienne Marc, among others, create a path that brings matter, gesture, and imagination into dialogue, suggesting an understanding of design as a practice capable of reactivating archaic and cultural dimensions of living.

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© Nilufar, La Casa Magica, Ph. Filippo Pincolini

Through the two exhibitions, Nilufar presents, for Design Week 2026, a narrative that unfolds across different yet complementary scales and registers: on one side, the immersive and narrative dimension of the Depot, which interprets hospitality as a space for experimentation and the construction of possible worlds; on the other, the intimate and conceptual reflection of Nilufar Spiga, which brings attention back to the home as a symbolic and ritual place. A dual intervention that confirms the gallery as a curatorial platform capable of articulating collectible design beyond the boundaries of exhibition-making, placing it within a broader cultural discourse on design, dwelling, and contemporary forms of experience.





Tag: Fuorisalone 2026 Milano Design Week Design Milan



© Fuorisalone.it — All rights reserved. — Published on 25 March 2026

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