ZONA SARPI's theme for MDW25 is 'DO IT BETTER!' — an invitation to everyone to do better
ZONA SARPI is a territorial platform that brings together culture, business, and design, to enhance a "glocal" network that fosters dialogue between Italy and Asia.
The theme of ZONA SARPI for MDW25 is "DO IT BETTER!", an invitation to everyone to strive for improvement.
We'll explore design and art toys, public installations, artistic and cultural hybridization, active and participatory sustainability, collaborations between children and professionals (with Design Group Italia), new food and drink experiences, and playing as an opportunity for cross-cutting connections.
The epicenter of all this will be Via Sarpi, along with the Teatro del Borgo, the ADI Museum, the Fabbrica del Vapore, the Tempio del Futuro Perduto, the Chinese Cultural Center and many other places in the area.